Is paid social media a key component of your digital marketing strategy, or an afterthought? With a slower-than-usual holiday season expected, retailers will be looking for every advantage as they seek to outperform their competitors and exceed expectations. If it isn’t already, social media can be a true difference maker for your business during this crucial time of year.
That’s why NetElixir is hosting #SocialWeek 2019, a three-day webinar series aimed at helping you find new ways to grow your brand and increase your holiday revenue with social media. We’re especially excited about this event because we’ll be joined by several of our partners who are prominent leaders in the industry: Pinterest, Smartly.io, and Smartfluence.
On October 8 to 10 at 2:00 PM EST, we’ll present a new webinar each day focusing on a specific aspect of social media marketing. If you’ve attended our #SEOWeek event in the past, you know how comprehensive and informative these sessions are. As a preview, here’s a look at the event schedule along with the topics and speakers.
Day 1: How to Create a Winning Paid Social Holiday Strategy
At NetElixir, we use an omnichannel approach to deliver exceptional results to our paid social clients. We see social as a key component in a multi-channel marketing strategy including paid search, organic (SEO), and more. Having a strong infrastructure in place in these areas will help your performance on social, and vice versa.
In this opening session, Manish Mohan, NetElixir’s Director of Paid Media, and Lauren Greenberg, our Social Media Manager, will discuss our perspective on paid social and explain how it can put you on track for your best holiday season yet. You definitely don’t want to miss this first webinar, as we’ll also be offering all attendees a free paid social audit from our team
What does this paid social audit include?
- Our expert social media team will personally perform your audit.
- The audit provides a complete evaluation of your Facebook and Instagram campaigns, identifying opportunities to win more customers and grow your revenue.
- All we need to get started is access to your FB/IG account.
Day 2: Unlock Smarter Paid Social with Smartly.io and Smartfluence
Social media is always more fun with friends, which is why we’re thrilled to be joined by a few of our own on Day 2 of #SocialWeek.
- Lauren Rinaldi, Senior Account Manager at Smartly.io, will walk through a live demo of this platform and showcase its ability to help you better manage and scale your paid social efforts.
- Sid Kumar and David Ko, founders of Smartfluence, will talk about how their tool can expand your reach on social media by identifying influencers relevant to your business and industry.
Day 3: Inspired Holiday Shopping on Pinterest
Pinterest is a go-to social platform during the holiday season as people plan everything from the perfect gift to mouth-watering meals. Tim Smith, Agency Lead at Pinterest, will explain how brands can connect with these consumers searching for holiday inspiration.
Sign Up Now and Mark Your Calendar!
Register now to reserve your spot for all three webinars. This is a fantastic opportunity for retailers across industries to expand their paid social media knowledge before the holidays arrive in force. Whether you have no experience with social or are looking to brush up on the latest insights and best practices, everyone can take something of value away from #SocialWeek. Don’t forget to sign up for our free paid social audit. We hope to see you there!
In the meantime, why not take a look at NetElixir’s paid social solutions and see if our service offerings are a fit for your business? You can always contact our team with specific questions or inquiries, as well.