NetElixir invites you to explore the depths of value we offer in thought leadership
and digital marketing expertise in the content below.
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How consumers interact with brands and what they want from brands is constantly evolving. As more and more people started online shopping, their relationships with brands have shifted to accommodate new needs, new behaviors, and new e-commerce expectations. Customers are… Read More >>
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It’s that time of year again — Amazon’s blowout sales event is almost here! Prime Day 2021 will resume its usual schedule to help usher in summer days and deals. Last year’s Prime Day was postponed due to the coronavirus… Read More >>
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The customer experience is the most important relationship a brand can cultivate. David Bell is currently the President and Co-Founder of Idea Farm Ventures, a consumer investment holding company based in New York City. Idea Farm Ventures invests in companies… Read More >>
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Why Should Your Brand Be On Amazon Marketplace? It comes as no surprise that Amazon Marketplace is growing tremendously. All e-commerce adoption has been greatly accelerated by the coronavirus pandemic, and Amazon is no different. eMarketer reports that Amazon grew… Read More >>
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The goal of publishing content as an e-commerce business is to reach your ideal customer and to drive them to make a purchase. Whether you’re writing product descriptions, paid search ads, or blogs, every brand should have a specific person… Read More >>
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Innovative solutions don’t arise just as a way to stand out from the competition; when creativity is given the time, space, and resources to flourish, innovation can bloom to alleviate customer’s pain points, offer a new product, or approach a… Read More >>
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There is not one, universal path to successful innovation. We each have to find our unique solutions to the questions we face on a day-to-day basis. Jerry Wind, the Lauder Professor Emeritus and Professor of Marketing at Wharton, as well… Read More >>
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Agility is a key component of any marketing strategy. Aaron Zagha, the Chief Marketing Officer at Newton Baby, considers the ability to pivot at moment’s notice the greatest marketing feat of this past year. NetElixir asked Aaron to share some… Read More >>
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Determining The Likelihood of Repeat Customers The one-time buyer problem is one of the most widely known challenges for retail e-commerce brands, as it is difficult to identify the potential repeat customers from only one purchase instance. E-commerce companies often… Read More >>
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Innovation keeps companies modern, nimble, and ahead of the competition. No one knows this better than Michele Peters, the Senior Manager of Global E-Commerce Marketing at UPS. For a company that’s been operating for over 100 years, they know a… Read More >>