Since 2002, Half Price Banners has been the #1 ecommerce vinyl banner company in the U.S. Their customers enjoy affordable, high quality, and custom products delivered with a quick turnaround. They offer a wide selection of promotional items for personal and business ventures. Their attention to detail and state-of-the-art high-resolution printing gives them an edge over the competition.
Receiving high impressions but low conversions, Half Price Banners realized their website was the issue. They needed a better, more navigable website. In turn, this would expand their customer base while offering unique experiences to each user. They wanted to highlight certain services, like their free design consultation, to better showcase their capabilities.
To combat impossible navigation, NetElixir developed a new responsive website that functioned well on multiple platforms such as mobile, tablet, and desktop while offering fresh graphics and a new look. NetElixir cleaned up content by shortening and removing technical language, specifically with mobile users in mind.
Events + Advertising (B2B)
UX DESIGN ENCOURAGES STRONG USER ENGAGEMENT
+ Improved UX design
+ Better site functionality
+ Increased conversion rates