Trends move at the speed of the internet these days, and marketers can be tempted to turn to hashtags, influencers, or buzzy articles telling us about the next best thing to understand what’s happening. It can be hard to sort… Read More >>
Blogs
What Makes NetElixir’s X=Experience A World-Class Event?
NetElixir’s X=Experience is an annual event that started in 2013. Our founder and CEO, Udayan Bose, wanted a means to bring the university setting back into our professional lives. The X=Experience is an unconference, a unique approach to building better… Read More >>
Tricks, Treats, and Trends: Getting in the Halloween Spirit
With back-to-school in the rearview mirror, spooky season is upon us, and your e-commerce business needs to be ready! According to the annual National Retail Foundation survey, consumer participation in Halloween activities and spending will be back to pre-pandemic levels… Read More >>
NetElixir’s Complete Guide To The 2022 Holiday Season
The 2022 holiday season marks NetElixir’s 14th annual holiday forecast. A cornerstone of our forecast is our e-commerce holiday calendar, which details the expected online sales volume of crucial days throughout the holiday season. Marketers can use this calendar to… Read More >>
Google’s Helpful Content Update: A Recap for Content Creators
Google is continually refreshing how their algorithm crawls and ranks websites. This is done to ensure users are served the best possible experience. Every few months, Google tweaks their existing offering to heighten user experience and improve their algorithm. Google’s… Read More >>
The Role of Marketplaces in the Cookieless Future
While Google may have given e-commerce businesses a break this summer by pushing third-party cookie deprecation off till the second half of 2024, forward-thinking marketers know that’s not a reason to be complacent about their digital marketing strategy. The shift… Read More >>
Recent Changes In Google Search Console
It is said that change is the only constant thing in the world and Google has taken it by heart for its Search Console tool. We have been seeing some recent changes that make the tool more efficient, relevant, and… Read More >>
Web Development For the Cookieless Future
The cookieless future has been a long time coming – and it’s not quite here yet! Google has recently announced that they have pushed off the date of third-party cookie deprecation to the second half of 2024, which means that… Read More >>
Smart Cookies: Leveraging Artificial Intelligence
The end of third-party cookies and the shift in consumer expectations and regulations around data privacy doesn’t have to mean the end of using data and analytics to reach your high-value customers. As you transition to new ways of tracking… Read More >>
How to Optimize Your Website With The Latest Digital Marketing Trends
The digital marketing world is ever-changing, and to survive and thrive in such a dynamic space, keeping yourself abreast of the latest trends is imperative. You can then use this information to improve your online presence and gain more customers…. Read More >>