NetElixir is excited to reveal our analysis of the biggest online shopping days of the year during our next webinar, 2019 Holiday Cyber Five: Results. Insights. Trends. This live session takes place on Wednesday, December 4th at 2:00 PM EST and you can sign up now to reserve your spot.
Black Friday traditionally marks the start of the holiday shopping season, but this notion has evolved in recent years. Many retailers now begin offering their best deals as early as Thanksgiving (or even sooner), and consumers are more than eager to scoop up the bargains.
The five-day period that starts on Thanksgiving, includes Black Friday, and concludes on Cyber Monday has widely become known as “Cyber Five.” It’s the most important shopping period on most retailers’ calendars, and performance during these very busy days can set the tone for the rest of the holiday season.
As we’ve discussed frequently, there are six fewer shopping days between Thanksgiving and Christmas compared to last year. This means the competition among retailers will be especially intense, with an absolute mad dash to the finish line at the end of December. In fact, retailers will need to surpass last year’s daily sales by 20% just to keep growth flat year-over-year.
Working with the most-up-to-date information is a great way to gain an advantage over your competitors, and that’s exactly what we’re offering with our webinar. During this highly informative session, NetElixir Founder & CEO Udayan Bose will share:
Back in September, we predicted 9% YoY ecommerce sales growth in our 2019 Holiday Season Forecast. The results from Cyber Five will provide a strong indication of how close our projection might be to the final numbers.
The “hot-off-the-press” data and insights from our Cyber Five webinar will help you give your digital marketing plan a last-minute tune-up before the sprint to Christmas. This is the perfect opportunity to get an early look at the shopping trends that are shaping this holiday, so you can maximize your revenue over the final weeks of the season.
Click here to register, and don’t forget to download our free Holiday Paid Search Calendar, too. This easy-to-use tool allows you to plan your PPC budget for the most competitive days of the holiday season.
May your 2019 holiday sales snowball!