The High-Value Beauty Consumer Insights Report

Hello gorgeous! Come meet Sophia, the beauty industry’s high-value consumer, and learn more about her online shopping journey.

What Is Included In This Beauty Trends Report?

  • Insights into the search-shop-buy behavior of the beauty industry’s high-value customer and how Sophia’s behavior changed throughout the year
  • Analysis of the high-value beauty shopper’s customer journey
  • Key beauty industry trends that are impacting customer behavior and expectations
  • Forecast of the 2025 beauty shopper’s habits and preferences

Get Your High-Value Customer Insights

How Does Knowing Sophia Help Me?


As a beauty retailer and marketer…

  • Sophia’s customer journey should be used as a benchmark for your own customers’ journey and habits
  • Adjust your marketing strategy to ensure you are live when Sophia is most likely to be searching and shopping online to capitalize on her intent
  • Understand more about where the beauty industry is heading to ensure your brand is future-ready

As a retailer and marketer from another industry…

  • Understanding customers from other industries only helps you, as your shopper is not exclusive to you! She has other wants, needs for gifting ideas, and desires to try new things.
  • Gain deeper insights into evolving consumer behaviors and trends that could have a wider impact on e-commerce as a whole
  • Collect more data into the shifts in online shopping behavior that can influence your strategic decisions

Ready To Meet Someone Outside The Beauty Industry?

Check out NetElixir’s full FACES report, which details key online shopping metrics for high-value customers across industries like Pet Supplies, Fashion, Food & Gourmet, B2B Healthcare, and more!