At NetElixir, we don’t just understand the unique challenges and opportunities that cosmetic brands like you face in the digital realm – we thrive on them!
Our AI-powered digital marketing platform, LXRInsights, was meticulously engineered for one solution: earn you more revenue at the same spend.
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Power of LXRInsights At A Glance
- More revenue, same spend
- Enhanced audience targeting and retention capabilities
- Brings back similar audiences to help continually win new customers
- Shares personalized insights into high-value customer journey
- One-click integration to launch retargeting campaigns on Google and Meta for more efficient targeting and predictable wins
- Customers acquired using LXRI audience inputs were nearly 2X more valuable over a 12-month period compared to customers acquired using only Google audiences.
Key Results Of Beauty Clients Using LXRInsights:
- $500K in incremental revenue using same spend – driving 2% more revenue from paid media at no increased cost
- 60%+ greater ROAS for high-value customer segments and similar audiences compared to regular audiences
- 2X CVR of high-value customer segments compared to regular audiences
Meet Sophia, Beauty’s High-Value Customer
- She’s a mobile-native, primarily searching and shopping on her phone
- She makes her shopping decisions quickly, usually within 3 days
- She usually takes her lunch break with a side of online shopping, purchasing around 12 PM
- She likes a bargain, but also prefers sustainable, clean products
How Does Knowing Sophia Help You?
- Sophia’s customer journey should be used as a benchmark for your own customers’ journey and habits
- Adjust your marketing strategy to ensure you are live when Sophia is most likely to be searching and shopping online to capitalize on her intent
- Understand more about where the beauty industry is heading to ensure your brand is future-ready
Where You May Have Seen Us:
Leaders In The Beauty Space
NetElixir Founder and CEO Udayan Bose takes the stage for a fireside chat at the WWD Digital Beauty Forum 2023 with Emily Dougherty, Special Correspondent from Beauty Inc.