Silas Gossman

Silas Gossman

SEO Manager

Driving Creative Content Strategies for Mid-Market Ecommerce

With a background in teaching English and as an ex-journalist, I thrive on analyzing a retail business’s current state of content and identifying opportunities for greater content development designed to attract new leads through valuable information and compelling value propositions.

Each strategy I derive has a focus in SEO content that goes beyond getting that number-one slot in Google SERPs and into making your business the single best answer for a qualified lead’s question or need. I feel it’s a part of my mission to gain a deeper understanding of your industry in order to build results-driven content defined by your brand and your voice aimed for your target audience. These three aspects help accomplish one key goal through content: placing you in front of a potential lead at the right point and ensuring your message aligns with their user intent.