Ray O’Herron supplies the best gear and equipment to different safety and security services departments such as Police, Fire, and Rescue, and EMS. The equipment and gear include helmets, boots, uniforms, flashlights, tools, etc.
The client had a website built on Magento e-commerce platform with numerous customizations that led to higher maintenance overheads and a poor user experience.
The client could not realize their vision of expanding the e-commerce store with multiple departments and custom product solutions.
After struggling with two other vendors who failed to deliver the product as envisioned, O’Herron approached NetElixir. At first, the client just wanted SEO services, but ultimately a complete overhaul of the website was necessary to make the store manageable.
Based on our 17+ years of experience, NetElixir was instrumental in identifying the challenges on the current site, conceptualizing the new brand, and recommending MIVA as the e-commerce platform of choice. MIVA’s flexible and adaptable platform could fully accommodate the client’s requirements.
To complete such a complex site, the core functionality essentials were rolled out first. We incrementally implemented secondary features the client preferred through continuous refinement of the e-commerce store.
NetElixir’s integrated approach meant that the website was built optimized for SEO, set up for Google and Facebook advertising with Ready Product Shopping feeds, linked with Google Analytics Conversion Tracking Setup and Analysis, and ultimately driven by customer profile insights.
Based on profession
The NetElixir team was a pleasure; they were very experienced and professional. I would recommend them to anyone having the same difficulties with their current web team.