In today’s session of #SEOWeek, Shawn Swaim, Global Head of SEO, and Christie Labarca, SEO Manager, discussed the importance of having a mobile-friendly web presence for your brand. Watch the video below so you can gain some insight on factors that affect ranking, page load speed, user experience, Continue Reading
SEO
#SEOWeek – Day 2: Chaos in the SERP
In today’s session of #SEOWeek, Shawn Swaim, Global Head of SEO, and Christie Labarca, SEO Manager, discussed the recent algorithm changes from Google and how they’ve affected the Search Engine Results Page (SERP). Watch the full video below to find about more about these updates and learn the best Continue Reading
#SEOWeek – Day 1: The Basics of SEO
Today marked the first day of our second annual knowledge sharing series, #SEOWeek. Shawn Swaim, Global Head of SEO at NetElixir, discussed the basics of SEO. From reviewing the foundation and history of SEO, modern terminology, and sharing best practices for on page and off page optimization, we Continue Reading
New Year, New SEM Plan
It’s already been a few weeks since the new year and you’re looking into ways you can improve your already amazing 2016 Search Engine Marketing (SEM) Plan to drive new customer acquisitions. If you’re looking for the perfect resource, where you can learn some SEM hacks and also get your long awaited Continue Reading
Brace for Search Impact: The Holidays are Coming
It’s not news that historically, major algorithm changes have happened shortly before the holidays. Whether intentionally done to impact retailers or not, Google has historically released strong updates to the Penguin update in October, right as most companies are gearing up their efforts for a Continue Reading
3 Tips to Prepare Your SEO for the Holiday Season Now
Stop What You’re Doing… This blog post is going to identify 3 things you can do today to test your SEO, and what needs to be done to ensure you are ready for the holiday season. Modern marketers know that one of the key elements to any successful search engine optimization program is time. Continue Reading
