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Google Analytics: Advanced Features and Reports for Retailers

Friday July 12, 2019 by : Tim Haberin, Associate Content Writer

“You can’t manage what you can’t measure.” - Peter Drucker If you’re a retailer familiar with Google Analytics, you know the difference that data can make. It’s one thing to know how your business is…
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Put a Bow on the 2017 Holiday Season with Our Ecommerce Recap

Friday January 12, 2018 by : Tim Haberin, Associate Content Writer

The end of the holidays and start of a new year is a natural time to reflect. This is especially true for retailers who are curious about what trends and insights emerged from the recent…
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Consumer Behavior Capture: Thanksgiving to Cyber Monday

Tuesday December 6, 2016 by : Ismaa Viqar, Content Manager, Editor

As families and friends were enjoying a feast of Thanksgiving Day turkey, creamy mashed potatoes, cranberry-orange relish, classic stuffing, and more tasty treats, our team was out there reviewing data on consumer behavior throughout desktop…
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Thanksgiving to Cyber Monday: Insights Unveiled

Wednesday November 30, 2016 by : NetElixir

Now that Thanksgiving dinner is over, Black Friday crowds are gone, and Cyber Monday deals have ended, here are some interesting stats to munch upon. Note that we have considered data from Adobe's cmo.com as…
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NetElixir Launches Weekly Consumer Insights

Thursday November 17, 2016 by : Julia Rizio, NetElixir University Coordinator

We’re excited to announce that we’ll be conducting primary research on a quarterly basis to uncover consumer insights! Our very first consumer survey sought to discover the unique behavior of customers in regards to holiday…
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Digital Media’s Favorite U.S. Election!

Tuesday November 8, 2016 by : NetElixir

This year’s presidential election has been creating lots of chatter globally. With social media participation at its peak, the discussions and debates are at their glorified best. It’s estimated that $11.4 billion has been spent…
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Holiday Shopping Behavior – 4 Insights Revealed

Friday November 4, 2016 by : Diana Dymond, Digital Content Strategist & Ismaa Viqar, Senior Content Writer

Our recent webinar, Holiday Shopping Behavior: What to Expect from Your Customers, utilized data from our Google Consumer Survey to gain valuable insights on how people search and buy products. Our Director of Analytics, Don…
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Why You Should Use Enhanced Ecommerce

Monday October 3, 2016 by : Diana Dymond, Digital Content Strategist & Ismaa Viqar, Senior Content Writer

Don Rodriguez, Director of Analytics at NetElixir, presented a webinar on {How Enhanced Ecommerce Identifies Potential Customer Loss} where he filled us in on the power of Enhanced Ecommerce in analytics, especially during this upcoming…
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{#AnalyticsWeek} Day 5 – How Your Business Can Benefit from IBM’s Watson

Friday June 17, 2016 by : Diana Dymond, Digital Content Strategist & Ismaa Viqar, Senior Content Writer

Though #AnalyticsWeek 2016 has come to an end, your adventures with analytics shouldn’t. We hope you learned amazing ways to use Google Analytics for your business. In today’s last and final session of #AnalyticsWeek, Don…
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{#AnalyticsWeek} Day 4 – User ID: Track Your Best Customers in Google Analytics

Thursday June 16, 2016 by : Don Rodriguez, Director of Analytics

In today’s session of #AnalyticsWeek, Don Rodriguez, Director of Analytics & Account Strategy at NetElixir, and Pawel Matkowski, Google Global Product Lead, Data Integrations, Google Analytics at Google discussed one of the least adopted, yet…
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