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At NetElixir, we’ve made the discipline of online customer acquisition our focus — our daily lives revolve around how to ameliorate the process and its results. Along the way, we’ve accumulate our share of wisdom that comes with such experience and immersion in a field — surprising facts, interesting trends, and useful insights — that we’d like to share with the goal of making online customer acquisition more profitable and more manageable for online retailers everywhere.

Our whitepaper library is freely accessible and continually growing. The most current titles are listed below. Please feel free to download them and to let us know if there are whitepaper topics you’d like to see covered.

Download Q1,2010 Search Advertising Results:Analysis, Interpretation and Forecasts.

8 Search Advertising Questions Every Retailer Should Know the Answers to in 2010.

2009 Holiday SEM Results Beat NetElixir Forecasts.

NetElixir makes an upward revision to its 2009 Holiday SEM Forecast.

Download a copy of NetElixir's SEM workshop presentation at IR2009 in London.

NetElixir makes an upward revision to its 2009 Holiday SEM Forecast.

Keyword Search Advertising – Implications for Q2 09 Based on Findings from Q1 09.

How Effective Was Search Advertising in Driving Valentine’s Day Sales This Year?

NetElixir SEM Case Series, Edition 1

NetElixir SEM Case Series, Edition 2

Grab The Online Shopper

 

Best Practices Checklist: Selecting the Right PPC Campaign Management Vendor

Selecting the right PPC management vendor can be critical to your business success, yet the choice can seem overwhelming, with numerous look-alike vendors all making the same claims. This whitepaper provides guidelines to help you cut through the marketing-speak and ask the right questions to find the best PPC management vendor for your business.
   
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