Udayan Bose
Founder and Chief Executive

Udayan Bose founded NetElixir with a vision to provide online marketers worldwide with a paid search campaign optimization solution capable of delivering magical performance. Udayan recognized the potential of paid search as an essential advertising channel in 2002. Having experienced first hand the complexity involved in running a profitable paid search campaign, he was driven to develop a system that delivers predictable and efficient campaign performance, allowing marketers to fully leverage the power of paid search as a high value lead generator.

Prior to starting NetElixir, Udayan was Director of Business Development for iGlobalMedia/PartyGaming, the world's largest online gaming company. In this role he was responsible for building a new business unit that became a major revenue generator for the company.

Udayan holds a B.Tech in Chemical Engineering from the Indian Institute of Technology, Delhi and an M.B.A. from Mumbai University, India.

Vijay Thakur
Director, U.S. Operations

As Director of U.S. Operations, Vijay brings over 32 years of experience in leading and managing several organizations in strategic, state-of-the-art high-technology ventures as CEO, CTO and CMO. He has used his wealth of knowledge and experience in information technology, vertical industries, professional services, consulting, sales and marketing to offer clients creative and innovative ways to address sales and marketing challenges.

Prior to joining NetElixir, Vijay co-founded and served as VP of Marketing at InfoClarus, a mobile communications startup, which provided high volume mobile messaging solutions and mobile applications. In 1996, as Chairman, CEO and President, he founded Ellora Software, a start-up software company with 37 individuals, focused on creating a unique web-based software solution for improving the process of long-term clinical care management. In 1999 together with a group of investors, he led the merger of Ellora Software into a new entity, e-MEDx, Inc. Then, in June 2000, e-MEDx merged into Active Health Management, headquartered in New York City, to create a corporation with a comprehensive set of clinical care management solutions delivered over the Internet to the healthcare industry.

Prior to starting Ellora, he was employed by Digital Equipment Corporation for 22 years. As Vice President of the Systems Integration Software Business at Digital, he managed a worldwide organization of over 300 software professionals across 6 countries, and a software business of several software products, software consulting, and R&D.

Vijay received both of his Masters degrees, in Computer Science and in Electrical Engineering, from the University of Wisconsin at Madison, WI.

Elizabeth Donkus
Director-SEO Consulting Services

Elizabeth Donkus has more than a decade of experience in web development and marketing and 8+ years working solely in the SEO field. Prior to working at NetElixir, Elizabeth had worked for some of the largest search engine marketing companies in the United States and with some of the top brands in the country. She manages all aspects of NetElixir's SEO Team.

She began her online career as a web developer for an agency in Allentown, PA. Her knowledge of website construction using a variety of languages and platforms has been an asset in understanding the search engine spiders and their ability to crawl websites. Successful search engine optimization requires both Marketing and technical skills. Elizabeth possesses both of these skills and holds a degree in Specialized Technology in Visual Communications from Lehigh Valley College.

Lasse Jensen
Director, Business Development - Scandinavia

Lasse Jensen is Director, Business Development of NetElixir, responsible for the company’s business development and marketing efforts in Scandinavia. He works in our Office in Denmark.

Manas Fuloria
Corporate Advisor

Manas Fuloria is a "cross border start-up specialist" Vastly experienced in building multi-cultural firms. Manas's experience as a consultant includes work at Coca Cola Foods, Johnson and Johnson Pharmaceuticals, New Balance, Carrier Corporation and Union Miniere.

Manas earned his Ph.D. in Engineering from India Institute of Technology, Delhi. He holds a Masters Degree in Manufacturing Systems Engineering from Stanford University and a Bachelors Degree in Manufacturing Science and Engineering from the Indian Institute of Technology, Delhi.

Gwyn Thakur
Corporate Advisor

Gwyn runs Effective Marketing LLC, a full-service Marketing Agency and prior to that was SVP of Marketing at Carat Freeman, the largest technology media company in the country. Gwyn is a frequent speaker on face-to-face media and marketing strategies. She is on the board of MassWIT (Massachusetts Women in Technology), serves as a Corporator at Emerson Hospital in Concord, and is a past board member of the Colonial Figure Skating Club where she was the membership chair.

Gwyn received a B.A. in Psychology from Emmanuel College, a Masters Degree in Education from Suffolk University, and a Masters Degree in Business from Lesley University (programs in management for business and industry). She lives in Acton, Massachusetts with her husband and 2 children.

Colleen Spencer
Corporate Advisor

Colleen Spencer is a CPA with over twenty five years of experience in finance. Most recently, Colleen served as CFO for HandyLab, Inc., a venture capital financed medical diagnostic start-up. Prior to that, she was CFO for Avail Networks, a venture capital financed telecommunications equipment company which was sold in 2003. Her tenure at these companies involved several VC and bank financings, as well as investor relations and administrative responsibilities. Colleen also served as CFO for MCE Companies, a mezzanine financed RF sub-system manufacturer, where she was involved in three acquisitions and an initial public offering. Before MCE, Colleen was a Manager at Arthur Andersen, where she managed the audits of numerous technology start-ups.

Colleen holds an M.B.A. from the University of Michigan and a B.S. in Business Administration from Central Michigan University. She lives in Ann Arbor, Michigan.