The Science of Search Marketing

NetElixir is featured again! Check out the article on CIOL, India’s largest technology business website, about NetElixir’s analytical tools for aiding search marketing.

The site quoted our CEO, Udayan Bose, as saying:

“We have an analytical, technology-driven approach towards search marketing. Since India has a lot of analytical and mathematical talent, our confidence paid off […]We had to convert mathematical models to technology prototypes for multi-channel, core analytics and optimization from one dashboard – which also helps manage different social media platforms like Facebook, Twitter and the rest.”

Check out the article in its entirety and let us know what you think!

‘India’s analytical talent helps search marketing a great deal’

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