Online retailers, rejoice! Google Shopping has once again implemented a new addition to its Google Merchant Center by adding a feature that’ll greatly help out retailers during the bustling holiday season and beyond.
The new Shopping Assortment Report will take the guesswork out of choosing which products you want to focus on selling this holiday season. This feature acts like a detective and uncovers your top 100 products and their brands that your online store doesn’t offer. This information is generated, based on how popular these products are in Google Shopping, and can be accessed easily right in your Merchant Center account.