In today’s session of #SEOWeek, Shawn Swaim, Global Head of SEO, and Christie Labarca, SEO Manager, helped navigate you through the technical parts of SEO without cause you fear and a. Watch the recording below to find out more about best practices for a SEO optimized website, how to test Google’s cache, improving load time, what the various types of sitemaps are, and more!
In today’s session of #SEOWeek, Shawn Swaim, Global Head of SEO, and Christie Labarca, SEO Manager, discussed the importance of having a mobile-friendly web presence for your brand. Watch the video below so you can gain some insight on factors that affect ranking, page load speed, user experience, and more. Best of all, you’ll gain knowledge on best practices you can implement for a more mobile-friendly site.
In today’s session of #SEOWeek, Shawn Swaim, Global Head of SEO, and Christie Labarca, SEO Manager, discussed the recent algorithm changes from Google and how they’ve affected the Search Engine Results Page (SERP). Watch the full video below to find about more about these updates and learn the best practices on how to seamlessly implement them into your website.
Today marked the first day of our second annual knowledge sharing series, #SEOWeek. Shawn Swaim, Global Head of SEO at NetElixir, discussed the basics of SEO. From reviewing the foundation and history of SEO, modern terminology, and sharing best practices for on page and off page optimization, we hope you were able to feel more comfortable and knowledgeable about the wide world of SEO.
Every four years, a leap year occurs and thankfully, it kept our calendars in working order. Although Leap Day is not considered a major holiday, like that of Christmas or even Valentine’s Day, it was definitely an important business day for those online retailers out there.
With the help of over 2 million searches, the NetElixir Search Research Lab carried out a study on how Leap Day impacted the business of online retailers. Our infographic below explains how retailers received an incremental increase in business thanks to Leap Day, based on the insights we obtained from our original research.
The big speculation around AdWords is that Google is eliminating the right-hand side ads in the Search Engine Results Pages (SERP). A move that’s been both praised and ridiculed at the same time is being rolled out silently. There hasn’t been an official announcement from Google about this at all. However, advertisers have already started seeing the empty white space on the right-hand side of the SERP and it’s a little disconcerting.
This week, February 15 – February 20, 2016, Google announced that that the newest Penguin update will be released “As Soon As It’s Ready,” Wikimedia may or not be releasing a search engine or their own, and always getting the last word in – Kanye West plans to build his own “luxury search engine.” Find out about this news and everything else you need to know that happened #ThisWeekInSEO in our weekly video, led by our Global SEO Head, Shawn Swaim!
This week, February 8 – February 13, 2016, Yahoo! Search announced they’ll be closing down BOSS and the number of searches for Super Bowl ads on mobile increased from last year. Find out about this news and everything else you need to know that happened #ThisWeekInSEO in our weekly video, led by our Global SEO Head, Shawn Swaim!
This week, February 1 – February 6, 2016, Google announced that they’ve added Accelerated Mobile Pages (AMP) reporting to Analytics and Yandex released their mobile-friendly algorithm, Vladivostok, in Russia. Find out about this Google news and everything else you need to know that happened #ThisWeekInSEO in our weekly video, led by our Global SEO Head, Shawn Swaim!
With Valentine’s Day just around the corner, marketers seem busier than lovebirds preparing to find the perfect gift for their significant other. Valentine’s Day is one of the biggest gifting occasions, where spending typically averages to over $142.00 USD per person, according to the National Retail Federation (NRF).