With Valentine’s Day just around the corner, marketers seem busier than lovebirds preparing to find the perfect gift for their significant other. Valentine’s Day is one of the biggest gifting occasions, where spending typically averages to over $142.00 USD per person, according to the National Retail Federation (NRF).
At first it was merely an idea – create a tool that would let you pull your Google AdWords reports right into an Excel workbook. Not only would this revolutionize the way people use their Google AdWords but it would provide convenience, ease of access, and less time downloading .txt files. We wanted to make a tool that would make AdWords easy to understand and let people take charge and become an expert of their own AdWords account.
This week, January 25 – January 30, 2016, Google confirmed that they don’t index images on a regular basis and the new Google Webmaster Guidelines have been updated. Find out about this Google news and everything else you need to know that happened #ThisWeekInSEO in our weekly video, led by our Global SEO Head, Shawn Swaim!
This week, January 18 – January 23, 2016, Google announced that the Google Penguin algorithm update will be releasing in a few weeks, Google will now be displaying the AMP Error Report in their Search Console, and just in time for Winter Storm Jonas – Google has updated the appearance of their weather search results for Android. Find out about this Google news and everything else you need to know that happened #ThisWeekInSEO in our weekly video, led by our Global SEO Head, Shawn Swaim!
It’s already been a few weeks since the new year and you’re looking into ways you can improve your already amazing 2016 Search Engine Marketing (SEM) Plan to drive new customer acquisitions. If you’re looking for the perfect resource, where you can learn some SEM hacks and also get your long awaited questions answered, we might be able to steer you in the right direction.
In the last few years, the total number of internet users in the world has drastically increased. With the increase in the number of internet users, there has also been an increase in the number of ad impressions.There’s an abundance of information and data out there on how to increase your online ad impressions and everyone needs at least some assistance in handling this. That’s where Data Management Platforms (DMPs) come into play.
This week, January 11 – January 16, 2016, Google released an algorithm update and Google Panda is now a part of that core ranking algorithm. Find out about this Google news and everything else you need to know that happened #ThisWeekInSEO in our weekly video, led by our Global SEO Head, Shawn Swaim!
This week, January 4 – January 9, 2016 , DuckDuckGo reached 12 million searches in a single day and Bing now powers AOL’s organic and paid search. Find out about this exciting news and everything else you need to know that happened #ThisWeekInSEO in our weekly video, led by our Global SEO Head, Shawn Swaim!
I bet you didn’t see that coming, because we sure didn’t. Best of all, it’s completely official: “Bing now powers AOL web, mobile, tablet search, providing paid search ads and algorithmic organic search results to AOL properties worldwide and exclusively in the United States, Canada, the United Kingdom, and Australia.”
When it comes to SEO, it’s not just the links you have on your site that matter — the links on other websites that link back to you are extremely important, as well. In fact, search engines use the number of backlinks that your website has as one of it’s most important signals for determining the quality of your website, as well as its ranking.