Internet Retailer was a huge success for NetElixir this year! We traveled to Chicago with a mission to convey the power of sharing knowledge with one another… and we succeeded. I underestimated the muscle of using knowledge as our differentiator.
On the first day, NetElixir CEO Udayan Bose gave a pre-conference presentation which stressed the importance of using best practices in SEM campaigns and reinforced the power of sharing practical knowledge with one another. With three hundred people in attendance, overall the presentation received positive feedback and as a result started some exciting conversations!
Since joining the NetElixir team one month back, I have come to appreciate the drive to help companies of all sizes grow their business. It isn’t just about the money. Case and point: At IRCE we launched the LXRMarketplace – a suite of free web-based apps designed to help small business owners run their online marketing campaigns more efficiently. While other companies turned away prospects with low advertising budgets, we had something for everyone.