UPS-NetElixir

While search marketers haven’t quite yet mastered the art of fortune telling, they have mastered analyzing online search queries to figure out the who, what, when, where, and why of how their customers are shopping. Search can provide vital insights into how your customers shop online, and can be instrumental in allocating your budget and defining your strategies for the upcoming holiday shopping season.

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Highlights of the 2015 X=Experience

Category: Netelixir Updates

Highlights of the 2015 X=Experience

While the X=Experience has come to its conclusion for another year, we’re still riding the waves of excitement over this year’s spectacular event. Our two day knowledge-sharing event took place on September 17th and 18th, and brought together some of the biggest and brightest minds in business and academia. It was a jam-packed marathon of brainstorming, ideating, and innovation, so we hardly know where to start!

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The 2015 X=Experience: Day 2

Category: Netelixir Updates

x=ex-final

After an exhilarating first day of this year’s X=Experience, we’re already kicking off Day 2 in full swing at the beautiful Grounds for Sculpture in Hamilton, NJ. After a full day of connecting and sparking some great discussions, we’re ready for our main event of bringing together some of the best minds in academia and business to stimulate path-breaking ideation and innovation!

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The 2015 X=Experience: Day 1

Category: Netelixir Updates

x=ex-final

The day is finally here! We’re so excited to welcome all of our guests and speakers to this year’s X=Experience event. It’s our mission to expand the boundaries of digital interactivity by bringing together both academic and industry thought leaders in an environment that stimulates path-breaking ideation through free flowing discussions. We’ve got a jam-packed agenda this year, and we can’t wait to get started.

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taco-tuesday

What to others might have seemed like an average Tuesday afternoon, to the NetElixir US office it was a day unlike any other. Bland sandwiches and lackluster salads were left elsewhere, as instead the aromas of seasoned beef, creamy cheese, and freshly-cut tomatoes wafted their way through the office hallways. After what seemed like centuries, the cheery voice of our Special Projects Coordinator, Kelly Rafalski, broke the silence as she announced to the masses that at long last, “Lunch is ready!”

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picnic-blog-image

Last Friday, July 10th, the NetElixir US crew closed up our office doors, slathered on some sunscreen, and headed outside for our annual company picnic. We all met up at the beautiful Mercer County Park and Marina with our families and furry friends for a gorgeous day of relaxation, amazing food, and team-bonding out in the sun!

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LSI-Friendly Content

While many may consider writing keyword-fueled content an SEO practice of the past, keywords do still play an important role, just not in the way you previously thought.

Before, your ranking for a specific keyword phrase depended upon how many times you mentioned that keyword in your content…even if you literally said chicken chicken chicken…chicken-chicken, chick-chicken to rank for the keyword “chicken.”

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NetElixir Search Engine Marketing Highlights 2014

Category: Netelixir Updates

NetElixir-Search-Engine-Marketing-Highlights-2014

Looking back at 2014, NetElixir has had quite an eventful year! It was full of taking on exciting projects, meeting all kinds of new people and developing several proprietary algorithms and tools to make search marketing easier. At the same time, NetElixir University worked to stay up to date with the latest SEM and PPC trends and shared them with all of our followers.

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Ideas Meet Imagination at the X=Experience

Category: Netelixir Updates

x=Experience

 

When Ideas meet Imagination.. Magic happens.

The 2014 X=Experience concluded on 9/23. It was indeed a magical experience. But, before I dive into some of the highlights of this year’s event let me share with you the purpose that drives this amazing event.

We created X= Experience in 2013 with an ambitious goal of bringing together best minds from retail and academia. The idea was to build a forum where fresh ideas could be discussed freely and openly… in a “classroom environment”. We wanted to create a truly collaborative learning experience.

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